The Innovation Stage is the main plenary stage at RetailJam, accessible to all attendees. This is where you will find our inspirational, innovation-focused sessions.
Complementing the Innovation stage content, over the course of the day VIP attendees are also able to access additional sessions, demos and 1:1s in topic-specific Hives.
Click through below for more details of what went down this year!
07:00 – 08:45 Transfers from Slough train station every 15-minutes
08:00 – 08:50 Registration & networking
09.00 – 09.05 – RetailFest Kick-Off!
Adam Plom, Event Director
09.05 – 09.50 – Innovation Panel – Putting innovation at the heart of retail
In our opening session at RetailFest UK, hear how innovation leaders from 4 of the UK’s biggest retailers are:
- Building an ecosystem of world-class start-ups to leverage new to world and new to retail technologies in order to tackle key challenges
- Undertaking one of the largest migrations in their organisations’ history and using it as an opportunity to leapfrog digital capabilities and increase efficiencies
- Engaging in experimental partnerships to open up new revenue streams and reach untapped customer demographics
- Creating a culture of open innovation through a network of start-ups, strategic acquisitions and partnerships to accelerate omnichannel capabilities
Panellists:
Geri Hebberd, Senior Director, Future Operational, Asda
Jo Hickson, Head of Labs, Tesco Technology & Group Innovation, Tesco
Stuart Ramage, Head of Digital Strategy & Innovation, Marks & Spencer
Fiona Brown, Director of Digital Transformation, Boots
Moderator:
David McClelland, Journalist & broadcaster
09.50 – 10.10 – RetailTalk – Sustainability through innovation: Hype vs reality
- When it comes to innovation, do the benefits of being first outweigh the risks of implementing an unproven technology?
- How do you navigate the plethora of ideas and technologies spanning the market and land on practical deployments?
- DHL carry out a lot of pilots that you’ll probably never hear about, and sometimes greater lessons are learned when a pilot is unsuccessful
- Hear real life examples of pilots within DHL – LED lighting, solar panels, new facility designs, energy usage tracking, heavy duty EVs, EAV eCargo bikes and more
Saul Resnick, CEO, UK & Ireland, DHL Supply Chain
10.10 – 10.20 – RetailFest orientation – What you need to know to get the most from the day
Adam Plom, Event Director
10:20 – 11:00 Networking break
11.10 – 11.35 – Technology & eCommerce RetailTalk – Building a composable CDP for better insights & greater personalisation
- In order to bring a clearer view of the customer and deliver greater personalisation across John Lewis and Waitrose, it became clear that an off-the-rack CDP wasn’t going to cut it
- The session will explore the on-going journey at JLP to build greater customer-centric capabilities
- Exploring the data required for a single view customer view, taking a function-first approach to transformation, balancing stakeholder needs and end goals, and defining personalisation as a loop with inner and outer channels
Darryl Beckford, Chief Architect – eCommerce & Digital, John Lewis Partnership
11.35 – 12.00 – Technology & eCommerce RetailTalk – Data, transparency & ownership – Getting the most value from your tech
- Hear how Charles and his team are using data analytics to link cost, value and outcomes of the Co-op’s digital technology and data projects
- By improving transparency and empowering colleagues to make more data-informed decisions
- Charles and his team are changing the culture of how choices are made and increasing the faith in digital technology and data initiatives
Charles Howell-Morley, Head of Digital Technology – Performance & Commercial, Co-op
12.20 – 12.40 – Sustainability RetailTalk – How Abel & Cole became a triple bottom line organisation
- As a high-scoring B Corp organisation, Abel & Cole have gone beyond ‘just’ sustainability and have put ESG at the core of the business
- As such, success is measured in terms of people, planet and product
- This session will explore what it means to be a triple bottom line organisation, how to secure and maintain buy-in as well as some of the success stories from Abel & Cole’s on-going journey
Ben Reardon, Chief Operating Officer; Stefanie Sahmel, Head of Sustainability; Ed Ayton, Sustainability & Farming Comms Manager, Abel & Cole
12.40 – 13.05 – Sustainability Fireside Chat – How to successfully ‘market’ sustainability to your customers
- ‘Marketing’ sustainability is a complex and challenging topic, and one where a delicate balance is required
- How can you win the hearts and minds of your customers and colleagues, and move the needle in your industry without risking greenwashing claims?
- How do you understand the concerns and interests of your stakeholders, speak their language and have a meaningful impact?
Interviewees:
Helen White, Product & Brand Director, BAM Bamboo Clothing
Pete Rosier, Head of Brand, Homethings
Moderator:
Alex Hislop, Chief Customer Officer, DHL Supply Chain
13.05 – 13.30 – Sustainability Fireside Chat – The B Corp journey, the future of B Corp & why you should get involved
- The rigour of the process, the depth and breadth of the standards and the community doors it opens have led many retailers and brands to throw their weight behind B Corp certification as a means of enshrining their ESG credentials
- Hear how two very different brands have successfully navigated B Corp certification, the challenges it poses and the doors it opens, as well as how they’re approaching re-certification in high growth businesses
- B Corp will also share how other retailers and brands, who aren’t ready to embark on the full B Corp journey yet, can get involved in the wider movement
Panellists:
Liz Buchanan, Supply, Operations & Sustainability Director, Lucky Saint
Damian Soong, Co-Founder, CEO, Form Nutrition
Moderator:
Annie Olivier, Head of Growth, B Lab UK
13:10 – 14:30 Lunch, networking, live music and fun & games
14.20 – 14.40 – Digital Marketing & Customer Experience Fireside Chat – How Lucky Saint’s biggest ever omnichannel activation ‘won Dry January’
- From Tube station ads to beer bottles running marathons, Lucky Saint are everywhere right now and especially during Dry January – their very own Peak
- Hear how Kerttu and her marketing team’s wide-ranging, multi-channel and award-winning activation ‘won Dry January’
- Exploring the challenges and opportunities of marketing in an on-premise, DTC, retail and bricks and mortar brand, across multiple media platforms in a rapidly growing market
Interviewee:
Kerttu Inkeroinen, Marketing & eCommerce Director, Lucky Saint
Moderator:
David McClelland, Journalist & broadcaster
14.40 – 15.00 – Digital Marketing & Customer Experience RetailTalk – The Maths and the Magic – cutting through the noise to your best customers
- Each of us see hundreds of ad messages every day – it’s no surprise we need AI to manage who sees what
- Through all this noise, consumers are looking for greater purpose and connection with the brands they buy from, yet progressively tighter privacy measures make it harder than ever to make these connections
- To cut through requires a perfect partnership of Maths and Magic
Kevin Davis, Chief Data Scientist, more2
Rob Steeles, Creative Director, Eleven Miles
15.00 – 15.20 – Digital Marketing & Customer Experience RetailTalk – Tactics for tapping into the power of TikTok
- TikTok represents an enormous opportunity for retailers and brands to connect with new customers and re-engage existing ones, but not everyone is getting their approach right
- Understanding that what works on Facebook, Instagram, Twitter or Pinterest is not going to deliver success for you on TikTok
- Hear how to adjust your marketing mindset and redefine your approach to TikTok in order to make the most of this burgeoning channel
Mark Ross, Founder, Konsort Social
15.20 – 15.35 – Partner Case Study – Hear how Narvar can transform post-purchase communications
Michael Schirrmacher, GM, Europe, Narvar
15.35 – 15.50 – Partner Demo – Hear how social proof uplifts online conversion rates & revenue
Peter Buckley, Chief Revenue Officer, Taggstar
15.50 – 16.50 Innovation Stage & Networking attendees visit the Solutions Zone and Innovation Lounge for demos, meetings, games and more!
16.50 – 17.30 – Scale-Up Showcase in partnership with UK Launchpad
Hear pitches from carefully sourced, validated and selected scale-ups that are innovatively solving key retail challenges, and get to vote for your winner!
Scale-ups include: Bodo, Curve Analytics, Excitare, Graymatics, HyperFinity, Increff, MoEngage, Ocula, Pobuca, Quantum Metric and Slip
Hosted by: Sandeep Arora, Founder & CEO, The UK Launchpad
17.30 – 17.50 – RetailTalk – Science & Art – VoC and data-driven innovation
- Back to basics retail with a focus on your customer, using VoC and customer personas to architect the best CX journeys for them
- The importance of service personnel to be highly trained on brand, product and customer
- There is a huge retail world outside of major cities where customers have money and time, who prioritise experience and are disengaged by tech-driven sales tactics
- Data, technology and digital are important, but you don’t need the quickest delivery or an automated contact centre to really win in retail
Adam Cotgreave, Chief Customer & Sustainability Officer, Seasalt Cornwall
17.50 – 17.55 – Scale-Up Showcase in partnership with UK Launchpad – Announcing the winner!
17.55 – 18.00 – Closing remarks
18.00 – 21.30 – RetailRocks Summer Solstice Party @ RetailFest
Unwind with your colleagues and peers with food, drink and games, as well as music from acoustic trio, Wandering Hands, and immersive band, Hand Fulla Soul!
18:30 – 22:00 – Transfers to Slough train station every 30-minutes
(Tea Tent)
11.10 – 11.50 – Digital Marketing Roundtables 1
1. Personalising the customer journey at scale
- Personalisation has long been an industry buzzword, with all retailers and brands chasing the holy grail of truly tailored messaging and experiences for their customers
- The challenge, though, comes with successfully scaling personalisation – starting with CRM, email and mobile, before moving to fully-fledged website customisation
- In this roundtable, hear how New Balance are adopting an experimental approach to CRM and email segmentation to increase the value and frequency of spend amongst an increasingly loyal and dedicated customer base
Storyteller:
Jessica Bartlett, CRM Manager, EMEA, New Balance
Moderator:
Becki Francis, Director of Retail Strategy, Movable Ink
2. Developing a winning retail media strategy
- Retail media is a rapidly evolving and complicated arena, and with expectations higher than ever for ROI on marketing spend, retailers and brands need to get it right
- Discussing how to take a data-driven approach to improving product visibility across marketplaces and retail sites, to ensure you stand out from the crowd and reach your target audiences further down the purchasing funnel
- Leveraging multi-channel insights to optimise ad effectiveness and squeeze maximum ROI from your investments
Storyteller:
Greg Glenister, Marketplace Consultant, Caine Road Consulting, Former Helly Hanson & Pentland Brands
Moderator:
Nistaar Chandhok, Senior Manager, ChannelAdvisor
3. Building value-driven loyalty
- Loyalty schemes and rewards programs are nothing new in retail; however, an ever-demanding and expectant consumer has led to a reckoning over what loyalty really looks like
- Going beyond ‘points win prizes’, true loyalty now relies on putting the customer in control and giving them choices over how to use their loyalty benefits – ranging from strategic discounts, early access or presales, invitations to exclusive events and experiences and more
Storyteller:
Tom Whelan, CRM, Loyalty & Community Manager, Brompton Bicycle
Moderator:
Ray Fowler, Director, FOR Partnership
4. Leveraging influencers and micro-influencers
- Advocacy marketing is nothing new but the rise of influencer and micro influencer marketing has been unstoppable in recent years, with even the most established brands relying on strategic partnerships to ensure their products are reaching their target audiences
- Selecting the right type of influencer and micro influencer, and leveraging the right platform, is key and often make or break for the credibility of a brand or product
- In this roundtable, hear how Au Vodka – one of the UK’s fastest growing eCommerce brands – have turbocharged their growth through the relentless use of influencer marketing in the UK and the US. Also hear how Form Nutrition have leveraged very specific influencers to grow credibility and strengthen their unique brand in an incumbent dominated market
Storyteller:
Jordan Major, Head of eCommerce, Au Vodka
Moderator:
Natalia Bojanic, Co-Founder, Brand Director, Form Nutrition
5. ‘Do more with less’ – Maximising your marketing ROI
- With reduced budgets, yet heightened expectations, the pressure is on marketers to deliver efficiency and profitability from all of their marketing activities
- This session will discuss how to hone in on your winning strategies and double-down on them, how to identify, experiment and quickly adopt new high ROI channels and reduce your third party dependency by squeezing maximum value from your first party data and owned media
Storyteller:
Frederica Watson, Head of eCommerce, Nip + Fab (Rodial)
Moderator:
Lindsey Marron, Client Relationships Director, Wunderkind
12.00 – 12.40 – Digital Marketing Roundtables 2
1. Personalising the customer journey at scale
- Personalisation has long been an industry buzzword, with all retailers and brands chasing the holy grail of truly tailored messaging and experiences for their customers
- The challenge, though, comes with successfully scaling personalisation – starting with CRM, email and mobile, before moving to fully-fledged website customisation
- In this roundtable, hear how Gareth is starting from scratch, and bringing a step-by-step and incremental approach to personalisation at Pour Moi
Storyteller:
Gareth Jones, Head of eCommerce, Pour Moi
Moderator:
Becki Francis, Director of Retail Strategy, Movable Ink
2. Developing a winning retail media strategy
- Retail media is a rapidly evolving and complicated arena, and with expectations higher than ever for ROI on marketing spend, retailers and brands need to get it right
- Discussing how to take a data-driven approach to improving product visibility across marketplaces and retail sites, to ensure you stand out from the crowd and reach your target audiences further down the purchasing funnel
- Leveraging multi-channel insights to optimise ad effectiveness and squeeze maximum ROI from your investments
Storyteller:
Greg Glenister, Marketplace Consultant, Caine Road Consulting, Former Helly Hanson & Pentland Brands
Moderator:
Nistaar Chandhok, Senior Manager, ChannelAdvisor
3. Building value-driven loyalty
- Loyalty schemes and rewards programs are nothing new in retail; however, an ever-demanding and expectant consumer has led to a reckoning over what loyalty really looks like
- Going beyond ‘points win prizes’, true loyalty now relies on putting the customer in control and giving them choices over how to use their loyalty benefits – ranging from strategic discounts, early access or presales, invitations to exclusive events and experiences and more
- In this roundtable, hear how luxury brand NOBLE PANACEA are refreshing their approach and ensuring that their high-spend and loyal customers are suitably rewarded and not only remain customers but become brand advocates
Storyteller:
Caroline Finn, Global Head of Digital, NOBLE PANACEA
Moderator:
Ray Fowler, Director, FOR Partnership
4. Improving organic search
- Getting your products in front of potential customers when and where they want to see them is key to success in the modern omnichannel world
- Ensuring your brand is prominent across search engines through strong branding, engaging content and strategic SEO is critical but not without its challenges
- Hear how Not on the High Street is investing more time, money and effort into organic search than ever before and moving it to the very top of the marketing roadmap
Storyteller:
Emilie Mouquot, VP, Marketing, Not on the High Street
Moderator:
Naomi James, eCommerce & Digital Marketing Manager, Cocoba Chocolate
5. Optimising content marketing to strengthen your brand
- Content marketing is a complex landscape. For some, the lure of the shiniest new AI-driven automation tool, with promises of revolutionising your content marketing strategy, is too strong
- The reality, however, is that quality content is still king. No longer is it enough to be ‘just’ a brand, your content must tell your story and define your brand’s values to win the hearts and minds of your customers
- In this session, hear Kremena’s approach to storytelling through content marketing, based on years of experience at the likes of Adidas and Reebok, including avoiding tech for the sake of tech and ensuring purpose and value-driven content remains priority
Storyteller & moderator:
Kremena Yordanova, Former Director, Marketing Activations, Reebok eComm, Adidas
(Solutions Zone in the River House Tent & Innovation Lounge in the Alex Eagle Tent)
12.40 – 13.10 Digital Marketing & Customer Experience visit the Solutions Zone and Innovation Lounge for demos, meetings, games and more!
(Alex Eagle Lawn)
14.20 – 15.20 – See Innovation Stage
(Water Deck Cabana 4)
15.50 – 16.40 – Digital Marketing & Customer Experience Workshop 1 – Creativity is your new superpower: How can you harness it for better brand engagement?
- In the age of peak media fragmentation, capturing consumer attention is harder than ever. With consumers now more aware of intrusive ads than ever before, switching to a more native and creative advertising strategy is a way for retailers and brands to not only entertain their audience, but to drive tangible performance
- As the home of creativity that sparks joy and entertainment and action, TikTok is where performance and creativity collide, achieving real business results with your audience
- This interactive workshop will take you through the process of crafting compelling TikTok content and the power of creativity. You’ll learn the tools and techniques necessary to get discovered, harness user engagement and most importantly, drive action
Dave Morrissey, Vertical Manager – eComm & Retail, TikTok
(Water Deck Cabana 3)
15.50 – 16.40 – Digital Marketing & Customer Experience Workshop 2 – Bridge the GAP between marketing strategy and execution, regain your competitive advantage, boost your retention and growth – join a workshop that explores how!
- In today’s consumer landscape, finding, wowing and ultimately keeping your customer is critical. However, there is a GAP we see across the world between strategy and execution in most performance marketing teams, and this places drag on your ability to do this.
- Bridging this GAP with the right people using the right technology can drive the transformation of your program both in terms of lifecycle automation and creative excellence, unlocking the power of cost effective channels like email and driving retention and growth.
- This interactive and engaging workshop will encourage attendees to share their experiences and challenges in these areas whilst providing tangible and practical insights from experienced consultants who have been hands-on partners with retailers and consumer brands for many years.
- Together we hope to highlight how to solve use these issues when using the right tech, and the right people, in the right way
Ben Norton, VP, Consultancy & Transformation, Emarsys
Sonal Mistry, Global VP, Services & Consultancy, Emarsys
All workshops are assigned on a first come, first served basis. If you are unable to take a seat at one of the workshops, please feel free to visit the Innovation Stage, Innovation Lounge or Solutions Zone.
(Tea Tent)
11.10 – 11.50 – Customer Experience Roundtables 1
1. Delivering post-purchase delight
- Many retailers focus on sophisticated tools to get customers to a website and then on to purchase
- But now it is the turn of post-purchase to take centre stage as brands deploy innovative solutions, platforms and strategies to truly optimise the customer experience after purchase.
- Online retail is faced with the challenge that today’s customers are less loyal than in the past, so what are attendees investing in to encourage repeat sales and drive customer loyalty?
- In this session, hear how post-purchase communications and CX is a key pillar of The Cotswold Company’s roadmap and how new CMO Matt Pollington is driving this initiative
Storyteller:
Matt Pollington, Chief Marketing Officer, The Cotswold Company
Moderator:
Michael Schirrmacher, GM, Europe, Narvar
2. Connecting the omnichannel dots
- Delivering a consistent CX between in-store and offline is fraught with challenges, especially when customers look for different experiences on different channels
- While eCommerce is a data-rich channel, data from in-store interactions can often be limited and ambiguous
- In this session, attendees can swap challenges and solutions to connect the omnichannel dots and hear how Seasalt Cornwall are listening to the voice of the customer to finesse their online and in-store CX based on holistic feedback
Storyteller:
Adam Cotgreave, Chief Customer & Sustainability Officer, Seasalt Cornwall
Moderator:
Manuel Toenz, Director of Client Strategy, EMEA, Bloomreach
3. Data-driven CX – Does the 360° customer view exist?
- The concept of data-driven CX and the 360° customer view is often touted but the reality is that being data-driven is not one-size-fits-all
- In reality, there are many internal and external data points that can be leveraged effectively for rich and actionable insights, and in some cases, too much data can cause paralysis
- In this session, hear how Deckers are leveraging data from NPS scores, TrustPilot reviews, customer service interactions and wider social listening to generate actionable insights to improve their end-to-end CX
Moderator:
Jason Smith, VP, UK & Europe, MoEngage
4. Frictionless or valuable friction?
- Behemoths such as Amazon and Apple Pay are mastering the art of frictionless customer journeys
- But is frictionless the key to conversion for all brands or are there types of valuable friction that can enhance the customer experience, increase spend or improve decision-making to reduce dissatisfaction and returns?
- In this session, retailers can debate the pros and cons of friction, and how to reduce bad friction and, through data and insights, identify opportunities for valuable friction
Storyteller:
Matthew Gaunt, NED & former Customer Director, Majestic Wine
Moderator:
Christopher Park, Former Group Head of eCommerce & Digital Transformation, Banner Group
12.00 – 12.40 – Customer Experience Roundtables 2
1. Delivering post-purchase delight
- Many retailers focus on sophisticated tools to get customers to a website and then on to purchase
- But now it is the turn of post-purchase to take centre stage as brands deploy innovative solutions, platforms and strategies to truly optimise the customer experience after purchase.
- Online retail is faced with the challenge that today’s customers are less loyal than in the past, so what are attendees investing in to encourage repeat sales and drive customer loyalty?
Storyteller:
Rebecca Leuw, Head of Digital Customer Experience & CRM, Crew Clothing
Moderator:
Michael Schirrmacher, GM, Europe, Narvar
2. Connecting the omnichannel dots
- Delivering a consistent CX between in-store and offline is fraught with challenges, especially when customers look for different experiences on different channels
- While eCommerce is a data-rich channel, data from in-store interactions can often be limited and ambiguous
- In this session, swap common challenges and share tried and tested solutions to achieve omnichannel consistency and a high quality experience across all channels
Storyteller:
Hilary McNair, International Head Franchise Commercial & Digital Director, The Body Shop
Moderator:
Manuel Toenz, Director of Client Strategy, EMEA, Bloomreach
3. Data-driven CX – Does the 360° customer view exist?
- The concept of data-driven CX and the 360° customer view is often touted but the reality is that being data-driven is not one-size-fits-all
- In reality, there are many internal and external data points that can be leveraged effectively for rich and actionable insights, and in some cases, too much data can cause paralysis
- In this session, hear how New Balance are taking an increasingly data-driven approach to segmentation and personalisation, to better meet the needs of their customer base with a view to repositioning their loyalty offering
Storyteller:
Jessica Bartlett, CRM Manager, EMEA, New Balance
Moderator:
Jason Smith, VP, UK & Europe, MoEngage
4. Master global markets: Attract, convert and delight international customers at scale
- International marketing insights: Strategies to understand and penetrate target international markets effectively
- Localisation techniques: The role of localisation in attracting and converting international customers
- Optimising post-purchase experience: The significance of delivering a seamless post-purchase experience at scale, including strategies for efficient shipping, handling returns
Storyteller:
Guy Knight, VP, International eCommerce, Wolverine Worldwide
Moderator:
Sam Neatrour, Country Head UK, Glopal
(Solutions Zone in the River House Tent & Innovation Lounge in the Alex Eagle Tent)
12.40 – 13.10 Digital Marketing & Customer Experience visit the Solutions Zone and Innovation Lounge for demos, meetings, games and more!
(Alex Eagle Lawn)
14.20 – 15.20 – See Innovation Stage
(Water Deck Cabana 4)
15.50 – 16.40 – Digital Marketing & Customer Experience Workshop 1 – Creativity is your new superpower: How can you harness it for better brand engagement?
- In the age of peak media fragmentation, capturing consumer attention is harder than ever. With consumers now more aware of intrusive ads than ever before, switching to a more native and creative advertising strategy is a way for retailers and brands to not only entertain their audience, but to drive tangible performance
- As the home of creativity that sparks joy and entertainment and action, TikTok is where performance and creativity collide, achieving real business results with your audience
- This interactive workshop will take you through the process of crafting compelling TikTok content and the power of creativity. You’ll learn the tools and techniques necessary to get discovered, harness user engagement and most importantly, drive action
Dave Morrissey, Vertical Manager – eComm & Retail, TikTok
(Water Deck Cabana 3)
15.50 – 16.40 – Digital Marketing & Customer Experience Workshop 2 –
15.50 – 16.40 – Digital Marketing & Customer Experience Workshop 2 – Bridge the GAP between marketing strategy and execution, regain your competitive advantage, boost your retention and growth – join a workshop that explores how!
- In today’s consumer landscape, finding, wowing and ultimately keeping your customer is critical. However, there is a GAP we see across the world between strategy and execution in most performance marketing teams, and this places drag on your ability to do this.
- Bridging this GAP with the right people using the right technology can drive the transformation of your program both in terms of lifecycle automation and creative excellence, unlocking the power of cost effective channels like email and driving retention and growth.
- This interactive and engaging workshop will encourage attendees to share their experiences and challenges in these areas whilst providing tangible and practical insights from experienced consultants who have been hands-on partners with retailers and consumer brands for many years.
- Together we hope to highlight how to solve use these issues when using the right tech, and the right people, in the right way
Ben Norton, VP, Consultancy & Transformation, Emarsys
Sonal Mistry, Global VP, Services & Consultancy, Emarsys
(Water Deck Cabana 2)
15.50 – 16.40 – Digital Marketing & Customer Experience Workshop 3 – How to cheaply and easily become a web3 commerce brand
- Hearing the buzz around web3, NFTs and the metaverse but don’t have Nike budgets?
- Want to make meaningful inroads into the virtual world but don’t know where to start? Unsure whether your brand and customers are ready for the next steps?
- Join this in-depth workshop with Boson Protocol’s Justin Banon, as he talks through what other retailers and brands are doing and how you can replicate, adapt and launch your own virtual channels quickly, easily and cheaply
Justin Banon, Co-Founder, Boson Protocol
All workshops are assigned on a first come, first served basis. If you are unable to take a seat at one of the workshops, please feel free to visit the Innovation Stage, Innovation Lounge or Solutions Zone.
(Alex Eagle Lawn)
11.10 – 12.10 – See Innovation Stage
(Water Deck Cabana 5)
12.20 – 13.10 – Technology & eCommerce Workshop 1 – The evolution of marketplace models & how to make them work for your business
- Your customers are shopping across more channels than ever before and therefore it’s crucial that you get your products in front of them when and where they are ready to buy
- However, in the current climate, retailers and brands cannot afford expensive gambles – investments must be profitable, and fast. This is where some marketplace strategies fail
- Learn how to manage the costs and complexities of marketplaces, and to ensure that your marketplace strategy is fit for purpose for your specific business, for today and tomorrow
Richard Barber, Strategic Account Director, ChannelAdvisor
(Water Deck Cabana 4)
12.20 – 13.10 – Technology &eCommerce Workshop 2 – How to cheaply and easily become a web3 commerce brand
- Hearing the buzz around web3, NFTs and the metaverse but don’t have Nike budgets?
- Want to make meaningful inroads into the virtual world but don’t know where to start? Unsure whether your brand and customers are ready for the next steps?
- Join this in-depth workshop with Boson Protocol’s Justin Banon, as he talks through what other retailers and brands are doing and how you can replicate, adapt and launch your own virtual channels quickly, easily and cheaply
Justin Banon, Co-Founder, Boson Protocol
(Water Deck Cabana 3)
12.20 – 13.10 – Technology &eCommerce Workshop 3 – How to practically scale personalisation
- Customers expect personalisation at every touchpoint.
- In this interactive workshop, we’ll explore common challenges faced around segmentation and personalisation — and learn how leading retail brands are using AI to tackle them.
Tom Vaughan, Solutions Engineer, Peak
All workshops are assigned on a first come, first served basis. If you are unable to take a seat at one of the workshops, please feel free to visit the Innovation Stage, Innovation Lounge or Solutions Zone.
(Tea Tent)
14.40 – 15.20 – Technology & eCommerce Roundtables 1
1. Hey [First Name], you’re doing personalisation wrong
- Everyone talks about it, nobody really knows how to do it, everyone thinks everyone else is doing it, so everyone claims they are doing it too
- True personalisation is complex and difficult to achieve, especially without the right technology to break down silos and extract maximum value from your data
- This session will look at personalisation through a technology lens and explore how the right platform can accelerate your journey to AI-driven, game-changing personalisation for your customers
Storyteller:
Ket Patel, Personalisation Director, Virgin Media
Moderator:
Elliott Newsham, Commercial Manager, Peak
Giancarlo Morini, Commercial Manager, Peak
2. Aligning business strategy with technology transformation
- Given the macro pressures facing the retail industry, business strategies need to remain agile and open to change. This means that technology transformation roadmaps need to follow suit, with technologists ensuring that all tech programs are delivering value to the business’s highest priorities
- How can technologists avoid tech for the sake of tech, and remain tuned in to the needs of the business and key stakeholders, in order to deliver agile, cost effective and value-driving technology roadmaps?
- What are some of the key strategies to overcoming associated challenges with turbulent market conditions and the impact on technology investment and priorities?
Storyteller:
Catherine Luscombe, Director of Technology, The Body Shop
Moderator:
Martin Tavener, CTO – HCL Commerce EMEA, HCL Software
3. Unleashing new capabilities while tethered to the monolith
- Breaking up the monolith is not a new concept, nor is it a fast or cheap approach
- The reality is often that businesses are tied to monolithic legacy systems and, to a degree, technologists have to accept this reality and upgrade digital capabilities incrementally, over a prolonged period of time
- In this session, hear how Paul is driving his team to overcome the challenges of attempting to launch into space whilst tethered to the gravity of traditional, monolithic systems
Storyteller:
Paul Sims, Chief Architect, Primark
Moderator:
Andy Knowles, Head of UK Retail, CPG & Hospitality, UST
4. Building a future-ready tech roadmap
- The rapid proliferation of technologies means that tools and processes can often become outdated fast
- At the same time, technologists need to be delivering short-term returns while keeping an eye on long-term benefits
- This session will explore how technology leaders should be implementing platforms and tools that can satisfy the needs and demands of today while being capable of handling the developments of tomorrow
- Hear how Puma’s MACH approach is making it far easier to implement new, futuristic capabilities which had previously been out of reach
Storyteller:
Bettina Donmez, Senior Manager e-Commerce Platform Development, Puma
Moderator:
Ntola Obazee, Trading Director, Emma Bridgewater
(Tea Tent)
15.30 – 16.10 – Technology & eCommerce Roundtables 2
1. Hey [First Name], you’re doing personalisation wrong
- Everyone talks about it, nobody really knows how to do it, everyone thinks everyone else is doing it, so everyone claims they are doing it too
- True personalisation is complex and difficult to achieve, especially without the right technology to break down silos and extract maximum value from your data
- This session will look at personalisation through a technology lens and explore how the right platform can accelerate your journey to AI-driven, game-changing personalisation for your customers
Moderator:
Tom Summerfield, Director of Customer Development – Global, Peak
2. Aligning business strategy with technology transformation
- Given the macro pressures facing the retail industry, business strategies need to remain agile and open to change. This means that technology transformation roadmaps need to follow suit, with technologists ensuring that all tech programs are delivering value to the business’s highest priorities
- How can technologists avoid tech for the sake of tech, and remain tuned in to the needs of the business and key stakeholders, in order to deliver agile, cost effective and value-driving technology roadmaps?
- What are some of the key strategies to overcoming associated challenges with turbulent market conditions and the impact on technology investment and priorities?
Storyteller:
Fiona Brown, Head of Digital Transformation, Boots
Moderator:
Martin Tavener, CTO – HCL Commerce EMEA, HCL Software
3. Not just tech! – Implications of the MACH journey
- MACH is still the talk of the industry and its biggest advocates are vocal about the benefits of the approach vs. traditional, monolithic systems
- However, moving to a MACH model isn’t without its challenges – and, what’s more, these challenges often go way beyond the cost, time and implementation challenges of the technology
- In this session, Bettina will share her candid take on the benefits of MACH but also the realities of implementation on her own role, her team and the business at large
Storyteller:
Bettina Donmez, Senior Manager e-Commerce Platform Development, Puma
Moderator:
Paul Johnson-Barnett, VP, Operations, Maisonette
4. Building a future-ready tech roadmap
- The rapid proliferation of technologies means that tools and processes can often become outdated fast
- At the same time, technologists need to be delivering short-term returns while keeping an eye on long-term benefits
- This session will explore how technology leaders should be implementing platforms and tools that can satisfy the needs and demands of today while being capable of handling the developments of tomorrow
- Hear how James took Furniturebox’s digital roadmap from ground-up, leaving them with state-of-the-art AR and VR capabilities, and has now returned to Open 24 Seven to modernise his own technology stack from his first stint with the business. James will also share the implications of building future-ready capabilities on data, team structure and culture
Storyteller:
James Ewens, Director, Open 24 Seven
Moderator:
Simon Raynes, Co-Owner & Business Change, Riverford Organic
(Solutions Zone in the River House Tent & Innovation Lounge in the Alex Eagle Tent)
16.10 – 16.40 Technology & eCommerce & Sustainability visit the Solutions Zone and Innovation Lounge for demos, meetings, games and more!
(Water Deck Cabana 5)
11.10 – 12.00 – Sustainability Workshop 1 – Accelerating strategies for more sustainable fulfilment operations
- An effective sustainability strategy needs to rest on a clear vision. One that is articulated clearly with set aims and objectives
- However, getting from A to B requires strong collaboration with your own sustainability network – colleagues, suppliers (of all varieties) and customers
- This workshop will outline how you can secure buy-in from your sustainability network and use them to accelerate your sustainability program and improve the environmental impact of your fulfilment operations
Tutu Akinkoye, GoGreen Lead, UKI, DHL Supply Chain
(Water Deck Cabana 4)
11.10 – 12.00 – Sustainability Workshop 2 – Keeping sustainability on the agenda – Maintaining momentum during austere times
- With increased scrutiny on spend and a ruthless focus on profitability, some retailers are cutting investments in programs that do not have an immediate positive on the bottom line
- As a result, sustainability programs often bear the brunt of axe-wielding due to a perception of being non-essential at best and a cost-centre at worst
- This workshop will look at not just the bigger picture of changing perceptions towards sustainability programs but offer tangible and practical steps as to how to structure your teams focused on sustainability, how to build and maintain ownership and accountability and how this approach ensures that sustainability remains at the core of the business
Ben Reardon, Chief Operating Officer; Stefanie Sahmel, Head of Sustainability; Ed Ayton, Sustainability & Farming Comms Manager, Abel & Cole
All workshops are assigned on a first come, first served basis. If you are unable to take a seat at one of the workshops, please feel free to visit the Innovation Stage, Innovation Lounge or Solutions Zone.
(Alex Eagle Lawn)
12.20 – 13.30 – See Innovation Stage
(Tea Tent)
14.40 – 15.20 – Sustainability Roundtables 1
1. Localising suppliers & operations
- Localising suppliers and operations can bring enormous benefits to ESG efforts, ranging from reduced carbon emissions from moving goods to supporting the development of communities
- The benefits can go beyond this, though, creating greater supply chain visibility, supplier transparency and collaboration
- Hear how Angela’s team at N Brown strengthened their ties to local suppliers to improve the environmental impact of their packaging, to increase collaboration and drive innovation
Storyteller:
Angela Gaskell, Group Sourcing, Sustainability, Quality & Fit Director,
N Brown Group
Moderator:
Natalie Frow, Managing Director, Retail, DHL Supply Chain
2. Optimising fulfilment costs, environmental impact & customer expectations
- With the uncertainty that retailers and brands have faced over the last year, including rising costs, it is increasingly difficult to remain profitable without increasing prices
- This roundtable will discuss the challenges retailers and brands are facing, and how to curate a fulfilment process on a strategic and operational level – with reference to packaging, labels, carriers and more – that meets sustainability goals and maximises the customer experience without minimising your profit
- Hear how Dyson are constantly innovating in their final mile offerings – including a comprehensive EV rollout – to improve customer service and, crucially, improve sustainability efforts
Storyteller:
Ryan Walker, Lead Product Owner: e-Fulfilment & Operations, Dyson
Moderators:
Laetitia Arfi, Global Sales & Marketing Director, APG eCommerce Solutions
Adam Halbritter, Head of Commercial Development UK & I, Metapack
3. How to prioritise on your sustainability journey
- Sustainability means different things to different people in different businesses and therefore knowing where to start, or where to go next, can cause paralysis for some
- This, coupled with challenging macro conditions and often conflicting business priorities, means that it’s critical for sustainability leaders to have a strategic approach to selecting sustainability projects to ensure they align with business goals, are cost effective and successfully deliver value
- In this session, hear how Interflora have built a business-wide 12 pillar program to overhaul their sustainability efforts and how Zara and her team have learned to manage a priority funnel during this on-going journey
Storyteller:
Zara Taylor, Head of Supply & Wholesale, Interflora
Moderator:
Kevin Rogers, Managing Director, UK, Elanders
4. How to understand, measure & monitor customer sentiments
- What customers say and what they actually do can often be very different and nowhere is this more apparent than in approaches to sustainability
- Sustainability’s position in the list of customer priorities varies wildly from business to business, as does the customer’s understanding of the key issues and their willingness or ability to pay more for more sustainable services and products
- In this session, hear how Ryan and his team at BAM Bamboo Clothing regularly survey their customers to understand what truly matters to them and how this impacts their sustainability roadmap
Storyteller:
Ryan Shannon, Managing Director, BAM Bamboo Clothing
Moderator:
Josh Pitman, Managing Director, Priory Direct
15.30 – 16.10 – Sustainability Roundtables 2
1. Localising suppliers & operations
- Localising suppliers and operations can bring enormous benefits to ESG efforts, ranging from reduced carbon emissions from moving goods to supporting the development of communities
- The benefits can go beyond this, though, creating greater supply chain visibility, supplier transparency and collaboration
- Hear how The Cheeky Panda have moved their operations from China to the UK to improve supply chain transparency, reduce the cost of moving goods and improve their environmental impact
Storyteller:
Eleanor Turner, Sustainability Manager, The Cheeky Panda
Moderator:
Natalie Frow, Managing Director, Retail, DHL Supply Chain
2. Optimising fulfilment costs, environmental impact & customer expectations
- With the uncertainty that retailers and brands have faced over the last year, including rising costs, it is increasingly difficult to remain profitable without increasing prices
- This roundtable will discuss the challenges retailers and brands are facing, and how to curate a fulfilment process on a strategic and operational level – with reference to packaging, labels, carriers and more – that meets sustainability goals and maximises the customer experience without minimising your profit
Storyteller:
Sunil Bhudia, Head of Carrier Solutions, River Island
Moderators:
Laetitia Arfi, Global Sales & Marketing Director, APG eCommerce Solutions
Adam Halbritter, Head of Commercial Development UK & I, Metapack
3. How to prioritise on your sustainability journey
- Sustainability means different things to different people in different businesses and therefore knowing where to start, or where to go next, can cause paralysis for some
- This, coupled with challenging macro conditions and often conflicting business priorities, means that it’s critical for sustainability leaders to have a strategic approach to selecting sustainability projects to ensure they align with business goals, are cost effective and successfully deliver value
- In this session, hear how Stefanie and her team at Abel & Cole take a systematic approach to assessing the business value of sustainability projects and how this increases buy-in and chances of long-term success
Storyteller:
Stefanie Sahmel, Head of Sustainability, Abel & Cole
Moderator:
Kevin Rogers, Managing Director, UK, Elanders
4. Leveraging supply chain collaboration to strengthen sustainability credentials
- It’s often said that the sustainability credentials of a retailer or brand are only as strong as their weakest supplier
- A complex web of suppliers and stakeholders is often one of the biggest challenges for retailers and brands looking to improve their ESG efforts due to issues over transparency, data, buy-in and collaboration
- This session will discuss the common challenges associated with supply chain and sustainability, as well as what Simba Sleep and Abel & Cole are doing to accelerate their own sustainability credentials through closer partnerships and collaboration with their suppliers, as well as exploring some of the challenges in this relationship balance
Storyteller:
Emma Reid, Head of Sustainability & ESG, Simba Sleep
Moderator:
Ed Ayton, Sustainability & Farming Comms Manager, Abel & Cole
(Solutions Zone in the River House Tent & Innovation Lounge in the Alex Eagle Tent)
16.10 – 16.40 Technology & eCommerce & Sustainability visit the Solutions Zone and Innovation Lounge for demos, meetings, games and more!